“Amid the pandemic, e-commerce in Indonesia and online media have undergone exponential growth exceeding the segments of transportation, travel, and food which have faced challenging times.”
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Nevertheless, the future outlook for the two declining segments is quite promising as the report expects a 36 percent growth in 2025 or having a value of $15 billion for online travel.
The transportation and food segment is expected to post a growth of 28 percent or valued at $16 billion.
“By 2025, both segments are expected to rebound in the short to medium-term.”
As Indonesia’s digital economy expands further in the coming years, its e-commerce sector is projected to record a 21 percent growth or $8.3 billion by 2025 while online media in the country is predicted to post an 18 percent growth or $10 billion within the next five years.
(Writer: Yohana Artha Uly | Editor: Bambang P. Jatmiko)
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