Amran Reveals 3 Violations in 25 Counterfeit Fortified Rice Brands, What Are They?

JAKARTA, KOMPAS.com - National Food Agency (Bapanas) Head and Agriculture Minister Andi Amran Sulaiman revealed three types of violations found in 25 problematic fortified rice brands.

The government uncovered these findings through monitoring and sample testing in several official laboratories.

"Based on the supervision results and laboratory tests conducted by Bapanas, there are three types of violations, namely administrative non-compliance, nutritional value discrepancies, and rice quality issues," Amran said, as quoted from Antara on Saturday (19/9/2026).

Amran explained that the first violation relates to administrative discrepancies. These include counterfeit distribution permits, expired permits, and inconsistencies between the distribution permit certificates and the labels in circulation.

Additionally, excessive or overclaim labeling was found on the fortified rice packaging.

"There are also overclaims on the packaging labels," he clarified.

The second violation concerned nutritional value inconsistencies. Laboratory tests revealed that the 25 brands of fortified rice lacked the nutritional content claimed on their labels.

Thus, the vitamin and mineral content in the tested products did not match the information displayed on the packaging.

Bapanas collaborated with four laboratories to conduct the sample analyses: Saraswanti Indo Genetech, Eurofins Angler Biochemlab, IPB Integrated Laboratory in Bogor, and the Agricultural Research and Development Center (BRMP) under the Ministry of Agriculture.

The third violation involved discrepancies in rice quality. Tests found products marketed as premium rice actually fell into the medium or even submedium quality categories.

Fortified rice sold up to Rp57,600 per kg

Amran stated that the 25 problematic fortified rice brands were sold at prices ranging from Rp19,270 to Rp57,600 per kilogram.

These products also claimed added vitamin and mineral content. However, laboratory testing showed the results did not align with the claims on the labels.

"Don’t make exorbitant profits off the suffering of the people. For example, recently there was fortified rice making Rp40,000 profit per kilogram. This is wrong and it’s not even fortified rice. It’s fake and sold at high prices," Amran emphasized.

He said the findings on these 25 problematic fortified rice brands have been directly communicated to the Indonesian National Police Chief, General Listyo Sigit Prabowo.

According to Amran, rice is a staple for the general population, so the issue needs to be handled seriously.

"We contacted the Police Chief. Immediate and firm action must be taken. No leniency allowed. If necessary, impose the harshest penalties. This involves the livelihood of millions, not just one person. This is for 286 million people, we must protect them," he stressed.

25 fortified rice brands owned by 11 business actors

Of the 25 problematic fortified rice brands, they are owned by 11 business entities.

All business actors have been issued warning letters by the Regional Food Safety Competent Authority (OKKPD) in coordination with Bapanas.

The OKKPDs involved come from DKI Jakarta, West Java, Central Java, East Java, Special Region of Yogyakarta, and North Sumatra.

As of the first week of September 2026, all problematic fortified rice brands have reportedly ceased production.

Twelve brands have already conducted stock withdrawals from the market, while the rest are still in the process of doing so.

List of 25 problematic fortified rice brands

The government together with the Police Food Task Force previously announced findings of 25 rice brands marketed as fortified rice but suspected of not meeting standards and nutritional content stated on their labels.

All 25 fortified rice brands were declared to be non-compliant with contents and quality according to SNI 9314:2024 for fortified rice kernels and SNI 9372:2025 for fortified rice.

The 25 brands suspected of violations are WFO, TKS, IMF, NUR, TKL, HOK, BRV, IMR, IHJ, IAK, PBK, GNB, DTR, TKR, WJK, PLK, MKY, IMC, PTK, ARP, ARN, SKM, GNM, TAR, and CMS.

Based on supervision results and sample testing, consumer losses due to the price differences of these products are estimated at Rp89 trillion.

Bapanas stated the estimated loss was calculated by the difference of the average rice selling price of Rp23,385 per kg and the fair average price of Rp13,689 per kg, resulting in a gap of Rp9,695 per kg.

This price difference was then multiplied by an assumed 30 percent of annual rice consumption needs, reaching 9.2 million tons.